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|  | November 6th, 2012 | | Posted 1 day ago by  Kate Rinsema to Holy Kaw! |  1 | | Every once in a while, you’re flipping through Netflix, find an incredible movie and think, “Hey, why did I never hear about this being in the theaters?” Oh yeah, because yet another superhero movie you’re pretty sure you’ve already seen is playing on five screens, twenty times a day, with ten 3-D IMAX shows thrown in for good measure. Thank goodness, Screen Junkies is here to lend a humorous edge to our movie-going angst with another honest trailer, this time saying how we really feel about yet another movie about the Amazing Spider-Man. Embedded media -- click here to see it. Full story at YouTube via Miss Cellania. The truth about movies. | | | Posted 1 day ago by Kate Rinsema to Holy Kaw! | | 2 | | We’ve featured plenty of advice on how to become a better writer, be it in the blogosphere or traditional publishing, but it’s hard to beat the simplicity of this formula set out by Brian Clark at Copyblogger. It’s so easy, in fact, we wonder why we didn’t think of it ourselves. 10 Steps to Becoming a Better Writer 1. Write. 2. Write more. 3. Write even more. Full story at Copyblogger. All about the writing. Photo credit: Fotolia | | | | | Posted 1 day ago by Kate Rinsema to Holy Kaw! | | 2 | | With an hour of content being uploaded to YouTube every second, it’s important to take the steps necessary to make your video stand out from the crowd. Instead of letting that statistic intimidate you, though, focus on the incredible number of people you can reach using these tips by Floppycats’ Jenny Dean at ProBlogger. 1. Add an SEO-optimized title: Your YouTube video title is essential in helping your video be found, so use appropriate keywords. 2. Add an SEO description: Include a description that isn’t keyword stuffed, but does include your main keywords. 3. Add your website link to the description: If you have a website or blog, be sure to provide a link back to that. You can also include links to all of your social media channels. When posting links, be sure to include the “http” or the “https,” as that’s the only way YouTube can automatically hyperlink it. Full story at ProBlogger. Making the most of YouTube. Photo credit: Fotolia | | | Posted 1 day ago by  markbittman to bittman | | 2 | | Unless you’re a routine visitor to KFC, fried chicken is probably not in your weekly diet. Which is fine: it is, after all, a treat. But even though you can get fried chicken that’s way better than the fast-food variety all over the place, it remains a specialty of home cooking, and one that anyone can handle. To me, the best has a simple, flavored coating of flour or the like, rather than thick, ultracrusty preparations or spongy batters. After trying a number of contemporary and often needlessly complicated fried-chicken recipes, I decided to refine my own standard, which was first published 14 years ago in “How to Cook Everything” and itself was an adaptation of a recipe that initially appeared as Paula Peck’s Best-Ever Fried Chicken in her 1961 classic, “Paula Peck’s Art of Good Cooking.” That was among my favorites when I was learning how to cook, as varied and sensible a cookbook as existed at the time. (Her other book, “The Art of Fine Baking,” is equally brilliant and provides perfect instructions for making croissants.) While I never met Peck, and although her cookbooks are out of print (her granddaughter Megan is doing her part to reacquaint new cooks with Paula’s work at meganpeckcooks.com), her cooking remains with me. Her treatment of chicken is a fine example; she was among the first cookbook authors to suggest that chicken breasts substitute for veal (hard to believe, now that it’s the other way around), and she was also a fan of chicken legs. Read the rest of this column here. | | | Posted 1 day ago by  SmartBrief to Holy Kaw! | | 2 | | Fifteen years ago, if you were looking for a car, your first stop may have been the right-bottom corner of the grocery store newsstand. You’d scan Car and Driver, Luxury Auto and a slew of publications offering vehicle reviews and advice. Then you would visit dealerships with little to no information about your desired make, model or payment plan. You had no cohesive way to compare the prices and features of your final choices, or hear the opinions of current customers. After a few weeks of research, you’d make your decision, hand over the money, grab the keys and drive away. In the age of the social customer, where the average shopper consumes 10.4 sources of information before handing over their money, this buying process has changed radically. Social media, search technology and tools for publishing content on the Web are giving brands the ability to bypass the press and bring their message directly to customers. No need for Ford to wait for the Fiesta model to be featured on the cover of Car and Driver. With more than 1 million fans on Facebook, 150,000 followers on Twitter and multiple Web properties, Ford can get the word out themselves. Full story at SmartBrief Social Media. More SmartBrief stories. Photo credit: Fotolia | | | Posted 1 day ago by SmartBrief to Holy Kaw! | | 1 | | Shakespeare wrote in “Henry IV, Part 2“: “Uneasy lies the head that wears the crown.” The man or woman at the top of the pyramid must work hard to enable people to speak truth to power. That is not easy. None of us likes push-back, especially when we are working hard to get things done right. But for those who report to a senior executive telling them the truth may be what’s most important. Full story at SmartBrief Social Media. More SmartBrief stories. Photo credit: Fotolia | | | Posted 1 day ago by SmartBrief to Holy Kaw! | | 1 | | Foodies explored the seventh annual Metropolitan Cooking & Entertaining Show during the weekend at the Walter E. Washington Convention Center in Washington, D.C. The show offered presentations by celebrity chefs including Gail Simmons and Tom Colicchio of “Top Chef” and Giada De Laurentiis and Jeff Mauro of Food Network, along with more than 300 exhibiting vendors. While attendees sampled offerings that included doughnuts, cocktail-inspired baked goods, cheese and sausages, healthier food piqued their interest on the show floor and in the Celebrity Theater. During a presentation that featured savory and sweet flavors, Colicchio and Simmons breached the topic of healthier food. Colicchio performed a cooking demonstration of rabbit ragout with fig, pistachios and mushrooms and said he chose to show how to cook rabbit because it is a lighter and leaner alternative to other meat, plus it is versatile. Simmons, when asked about feeding a crowd, recommended soup because it is healthy and economically friendly. Full story at SmartBrief Social Media. More SmartBrief stories. | | | Posted 1 day ago by SmartBrief to Holy Kaw! | | 2 | | Many community managers sell themselves short. While this is undoubtedly in part due to the persistent trend of many organizations to limit the role of community managers to updating their brands Facebook page or LinkedIn group, it does rather render the “manager” part of their job title redundant. Folks like that aren’t really managing anyone. All they’re doing is acting as a mouthpiece for the marketing team. When community management is done well, however, it doesn’t just require management skills; it requires exceptional leadership skills. If your company is a true social business, then your communities will be used to deliver things that matter to your company. They’ll be delivering great customer service, collaborating on new products and maybe even helping define the future strategy of the organization. Full story at SmartBrief Social Media. More SmartBrief stories. Photo credit: Fotolia | | | Posted 1 day ago by  Futurity to Holy Kaw! | | 1 | | A new website matches the words and gestures of President Barack Obama and Republican nominee Mitt Romney to reveal their differing word-by-word emphasis. “When you listen to politicians speaking, your response is based not only on what they say, but how they speak,” explains New York University’s Chris Bregler. "A speaker’s physical movements—arms, legs, shoulders, and facial expression—can undermine or even contradict the verbal message.” The study, available at GestureCloud.org, highlights which words each presidential candidate emphasized through digital motion-tracking of their body language. Full story at Futurity. More research news from top universities. Photo credit: Fotolia | | | Posted 1 day ago by Kate Rinsema to Holy Kaw! | | 2 | | 
With memories of Hurricane Katrina still fresh in the collective mind of New Orleans, it’s only natural that comparisons would be made to the destruction of Superstorm Sandy, not to compete, per se, but to gain perspective. Via Huffington Post. Like infographics? So do we. | | | Posted 1 day ago by Futurity to Holy Kaw! | | 1 | | For the math-phobic, just thinking about crunching some numbers looks like pain in the brain. Using brain scans, scholars determined that the brain areas active when highly math-anxious people prepare to do math overlap with the same brain areas that register the threat of bodily harm—and in some cases, physical pain. “For someone who has math anxiety, the anticipation of doing math prompts a similar brain reaction as when they experience pain—say, burning one’s hand on a hot stove,” says Sian Beilock, professor of psychology at the University of Chicago. Full story at Futurity. More research news from top universities. Photo credit: Fotolia | | | Posted 1 day ago by Futurity to Holy Kaw! | | "I like to think of people as being one of two types. With Velcro people, when a stressor happens it sticks to them; they get really upset and, by the end of the day, they are still grumpy and fuming," says Penn State Professor David Almeida. "With Teflon people, when stressors happen to them they slide right off," he says. "It's the Velcro people who end up suffering health consequences down the road." Almeida and colleagues found that people who become upset by daily stressors and continue to dwell on them after they have passed were more likely to suffer from chronic health problems—especially pain and cardiovascular issues—10 years later. Full story at Futurity. More research news from top universities. Photo credit: Fotolia | | | Posted about 20 hours ago by Kate Rinsema to Holy Kaw! | | With tomorrow’s election looming, tensions are running red-hot and tempers flaring as political ads run nonstop in swing states and the storm on social media breaks, but even when the sun does come up on the morning of November 7th, it won’t be a sunny day for the half of the country who voted for the other guy. Following Taiwan’s 2004 election, psychiatrists coined the phrase “post-election stress syndrome” to reflect the high rate of anxiety and stress in the population, and such a situation could very well be the case in the States, so Dr. Asim Shah of Harris Health Systems has some advice for anyone having a particularly hard time after the election. “You don’t see a lot of people who are able to accept a decision so quickly that goes against them,” Shah says. “And just telling people on the losing side, ‘Oh don’t worry, everything will be OK,’ doesn’t help. It just might make things worse.” Recommendations for dealing with election blues: • Turn off all TV, radio and Internet coverage (if necessary, listen only to non-partisan coverage) • Avoid conflict by not bringing up the topic • Change topic when it comes up • Realize that things aren’t changing in the short-term no matter who wins • Concentrate on day-to-day activities that are part of life Full story at Newswise. Take two aspirin and call us in 4 years. Photo credit: Fotolia | | | Posted about 20 hours ago by Kate Rinsema to Holy Kaw! | | 
Beauty has also been big business, but it’s only getting bigger as discretionary spending increases around the globe. Here’s your close-up, Mr. DeVille, of the beauty industry; we’re ready. Via BeautySchoolNetwork.com. Infographics to die for. | | | Posted about 19 hours ago by Kate Rinsema to Holy Kaw! | | 4 | | If there’s been a superhero hiding inside of you all these years just waiting for a little recognition, there’s finally a way to get that credit flowing where credit is due, thanks to Michael Mateyko of creative firm Komboh. Though intended for a Comic Expo, they’re available for free downloading for whenever the need arises, which we have to imagine would be often. If this isn’t a great way to break the ice at that next business meeting, we don’t know what is. Full story at ManMade via Geeks Are Sexy. Just for fun. | | | | | | |
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