Sunday, July 1, 2012

Your Daily Posterous Spaces Update

Your daily Update July 1st, 2012

How to find your company's unique selling points

Posted about 12 hours ago by Missing-user-75 Lily Koi to Holy Kaw!

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Your business has a unique selling point. Do you know what that is? Too many business owners don't. If you're in that group, Open Forum gives you five ways to figure out your company's unique selling points. Here are the first two steps:

List the features and benefits that are unique about your product or service. Do a Google

search and compare your features and benefits with your direct competitors. Identify the

benefits what sets you apart.

Decide what emotional need is being specifically met by your product or service. Think

about this from your customer's perspective and add it to your list.

Full story at Open Forum

Top leadership advice.

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8 tips on raising capital from people who've been there

Posted about 11 hours ago by Missing-user-75 Lily Koi to Holy Kaw!

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If it's time to raise money for your business, why reinvent the wheel? Learn from these eight folks who have been there before you. Here's one tip:

Put away the pride and take the first step – ask!

“One of the biggest startup mistakes I made centered on asking for funds – or rather, my failure to do so. Asking for money is hard because pride stands in the way. People want to portray the image that things are going great and that they don’t need help. But in reality, startups need money to succeed. Throw your pride out the window so you can do what’s best for your company. Time your request carefully and ask for the right amount. Capital is the lifeblood of a startup, and if you don’t have the right amount at the right time, you’re done before you’ve even started.” John Hall, CEO of Digital Talent Agents.

Full story on Read Write Start.

More entrepreneurship tips and tricks.

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How to make the incredible, edible glass-like potato chip

Posted about 22 hours ago by Po-wed_006__2__thumb Kate Rinsema to Holy Kaw!

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Bringing a surprise to summer festivities generally doesn’t delight people of all ages (especially if it’s a nasty case of food poisoning), but the Edible Glass Potato chip recipe adapted by Instructables user Imnopeas from a recipe by chef Hamid Salimian from Diva at the Met is sure to delight young and old alike at the next family reunion.

This chip is stunning. It's see-through like no other food. It has the distinct crunch and flavor of a potato chip, but in an unexpected space-age form.

This is molecular gastronomy brought home. It involves potato stock, potato starch, and a slow-dried gel. The first couple of steps are a breeze, but I warn you in advance: you must have patience to bring these to fruition. The last few steps require that you dehydrate the gel and then deep fry the chips in oil (like the real ones). But the result is oh-so-worth-it (every calorie, too).

With any luck you’ll get a cool day when it’s time to make the chips. Otherwise, file the recipe away for the perfect holiday snack, but then you can call them ice chips.

Full story at Instructables via Food Beast.

Decorative but delectable food.

Anti-cheating ring declares "Oh no, you won't"

Posted about 21 hours ago by Po-wed_006__2__thumb Kate Rinsema to Holy Kaw!

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When “I do” doesn’t provide enough motivation to say “I won’t”, TheCheeky has a tongue-in-cheek solution that guarantees the wedding ring doesn’t come off even when the band itself is discreetly tucked in a pocket.

Seeing that plenty of people don’t have a problem with compromising the already-taken, though, this particular brand might present a challenge to be overcome rather than a deterrent. Perhaps “Herpes” would be more effective?

Full story at TheCheeky.com via CBC.

Branded for life.

How a motley crew of counterfeiters saved George Washington

Posted about 14 hours ago by U2tktixv44z25moz4eht_reasonably_small_thumb mental_floss to Holy Kaw!

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Henry Dawkins was always a bit of a scoundrel. In the spring of 1776, he finished a long prison tenure and was let back onto the streets. Although free, he was not a changed man. Dawkins continued committing crimes. His knack for law breaking, however, inadvertently saved the USA.

After leaving prison, the ex-con rented a room on Long Island. He told his landlords, Isaac and Israel Youngs, that he was going to start a printing business. (He left out what he’d be printing—counterfeit money.) The brothers loaned Dawkins some dough for a printing press. Dawkins bought the machine under a fake name and hid it in the Youngs’ attic. In mid-May, Dawkins asked his friend Isaac Ketcham to buy rolls of currency paper. Ketcham purchased the paper, and a suspicious salesman reported him to the authorities. Days later, Dawkins was back behind bars. This time, Ketcham and the Youngs brothers were with him.

Ketcham was assigned to a cell brimming with loyalists—Americans who supported the monarchy. Ketcham befriended some of the Tories and eavesdropped on their conversations. The prisoners treated him to the freshest British intelligence, and he learned about multiple plots to capture Manhattan.

Ketcham was desperate to get out of jail, and he knew that digging up dirt on the Brits could be his ticket out. He secretly petitioned the Provincial Congress—the same people who convicted him—and asked to be freed. “I…have something to [tell] to the hounorable house,” he said. “It is nothing concerning my own affair, but entirely on another subject.”

Congress took the hint. Ketcham was quickly called in for questioning, but was sent right back to jail. This time, however, he wasn’t there as a prisoner. He was now a spy.

Inside Info

On June 16, two soldiers, Michael Lynch and Thomas Hickey, had been placed in Ketcham’s cell for counterfeiting. Both men were George Washington’s bodyguards. The duo asked Ketcham and Israel Youngs why they were in jail. The two spun a yarn about being diehard loyalists, and Lynch and Hickey began boasting that they secretly enlisted in the King’s army. They said the Royal Navy was soon going to invade New York, and American defectors like themselves were going to blow up Kings Bridge—the only route to mainland. Other traitors would raid munitions stocks and destroy American supply depots. Washington and his 20,000 troops would be trapped on Manhattan Island, surrounded by Royal navy men and loyalists. A bloodbath was inevitable.

See the rest at mental_floss.

All the top stories from mental_floss.

Meet Shimi, the incredible dancing DJ robot

Posted about 12 hours ago by W_thumb The Week to Holy Kaw!

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Watch your back, human DJs. Researchers at Georgia Tech's Center for Music Technology have developed a dancing robot called Shimi that picks tunes from your smartphone, understands your unspoken commands, and reacts to the crowd to keep the dance floor bumping. The robotic disc jockey, which was unveiled at Google's I/O conference in San Francisco on Thursday, moves to the beat, bobbing its little head and tapping its feet. The 1-foot-tall gadget, which will be sold starting in 2013 by startup robotic toy company Tovbot, also scans the room to make sure its speakers are pointed at the dancers. It even takes requests — clap a beat, and Shimi will scan the smartphone's library for a song that matches. "Shimi is designed to change the way that people enjoy and think about their music," the robot's creator, Gil Weinberg, says.

Full story and video at The Week.

All the top stories from The Week.

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